A Guide to Newborn Care

Couples expecting a baby often feel overwhelmed because there is so much to think about. What will the baby be called? Where will it sleep? In which hospital will it be born? How will the first-born child react to the new family member? And the list goes on. Once the baby finally arrives and is lying safely in their arms, the carousel of thoughts truly begins – and will likely keep turning for at least the next 18 years.

That is why new parents are especially grateful for friends and family who think along with them. When loved ones behave thoughtfully and become a genuine support after the birth. Does that sound a little complicated? Sometimes it is. That's why sensitivity and empathy are particularly important, especially in situations like these:

Texting, calling, visiting: choosing the right moment

Today, news of a baby's birth is usually shared by text message or WhatsApp. As the recipient, you're excited, emotions run high and you immediately feel the urge to call or visit. Before you do, consider this: the birth of a child involves a tremendous amount of energy and emotion for the parents. Just because they shared the news does not necessarily mean they are ready for a press conference. Of course, you should respond to the wonderful announcement, but perhaps not with a long list of questions.

Express your congratulations and let the family know that you are there if they need anything and that you look forward to meeting the newest family member. If you sense that the parents would like to talk more (and yes, a little empathy goes a long way), you can always ask your questions later. If you would like to call, send a quick message first to ask whether they have the time and energy for a conversation.

And now let's talk about visiting: a major topic that can sometimes lead to unnecessary drama. People's needs vary greatly, and cultural differences should also be respected. Swiss people, for example, tend to value privacy. If you are very close to the parents, you may ask whether a hospital visit is welcome. At the same time, reassure the mother that you will not be offended if the answer is "no". If you know the family well but are not especially close to them – particularly to the mother – it may be better to wait. Perhaps visit after a month or two instead. Our rule of thumb is simple: apart from immediate family, godparents and closest friends, most people do not need to visit the hospital.

In the meantime, you can still express your joy by sending a congratulatory card. It will be a lovely surprise waiting for the family when they return home.

Meaningful gifts

Do gifts always need to be spectacular and unusual? There are beautiful gifts and practical gifts – and sometimes both at once. Cute, creative gifts create the wow effect, while practical gifts genuinely help the parents and make life easier. And honestly, when it comes to surviving the first few weeks, practical often wins over fancy. If you want to be thoughtful and supportive, give something the parents would have needed to buy anyway or something that makes everyday life easier.

Bodysuits and baby sleepsuits are always useful. They may not be the most original gifts, but they are always appreciated. Even creative parents who sew their own clothing often welcome them because bodysuits can be surprisingly difficult to make. Since babies grow quickly during the first few months, it is often better not to choose the very smallest sizes.

Muslin cloths are another true all-rounder that no family can ever have enough of. One is never enough, and there is really no such thing as too many.
Bath towels are another surprisingly useful gift. Many parents forget to buy a dedicated baby towel because they already have plenty of towels at home. However, a soft hooded baby towel that keeps the baby's head warm and allows them to be wrapped up snugly after bath time is far more practical than an ordinary towel.

Help where it is needed, not where it is possible

Everyone wants to help wherever they can, which is very kind – but not always what is needed. Unsolicited advice from experienced mothers can unintentionally make a new mother feel inadequate. After all, every family must find its own way of doing things. And not every mother appreciates someone suddenly doing the dishes in her kitchen.

So don't help where it is possible – help where it is needed. Ask the mother how you can support her. Whether it is bringing over a meal, cleaning the house, looking after the baby for a while or simply sharing a glass of wine and a conversation, she will be grateful for support that truly matches her needs.